March, 2015
EVOLVING YOUR BRAND: CHANGE IS UPLIFTING!

#2 in a series on brand “safety”

Your brand is your business’ visible mountain made up of your rock solid core values. Are you lifting your brand up by bringing along your team for a shared view from the “top”? Or…are you climbing a mountain of change solo, not leading or creating an “expedition”, sitting in an overcrowded base-camp, not knowing how to use and belay the ropes of shift? Continue reading →